{"id":2369,"date":"2017-12-10T11:13:25","date_gmt":"2017-12-10T15:13:25","guid":{"rendered":"http:\/\/ncwineguys.com\/?p=2369"},"modified":"2024-04-21T16:54:33","modified_gmt":"2024-04-21T20:54:33","slug":"9-things-learned-wine-bloggers-conference","status":"publish","type":"post","link":"http:\/\/ncwineguys.com\/index.php\/9-things-learned-wine-bloggers-conference\/","title":{"rendered":"9 Things I learned at the Wine Bloggers Conference"},"content":{"rendered":"<p>So it\u2019s been just over a month since we were out in California for the 2017 Wine Bloggers Conference. Once again we had a great time and learned much about being better bloggers and how we can better understand our place in the wine industry. Here\u2019s a list of 9 things I learned while at this year\u2019s conference.<\/p>\n<p><!--more--><\/p>\n<h3>1. Sonoma (and Napa) are Open for Business<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2371 size-full\" src=\"http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/12\/BIRU-WP-20171112T144115GMT-0500.jpg\" alt=\"\" width=\"1280\" height=\"625\" srcset=\"http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/12\/BIRU-WP-20171112T144115GMT-0500.jpg 1280w, http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/12\/BIRU-WP-20171112T144115GMT-0500-150x73.jpg 150w, http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/12\/BIRU-WP-20171112T144115GMT-0500-300x146.jpg 300w, http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/12\/BIRU-WP-20171112T144115GMT-0500-1024x500.jpg 1024w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p>Reports of the Northern California wildfires were greatly exaggerated. By the time we arrived at the conference, fires in the region were well extinguished. The devastation to personal property, residential homes, and many of the natural areas was extensive. However, only a small percent of the vineyards and wineries in Sonoma and Napa were impacted. Those that suffered complete losses was a smaller number yet.<\/p>\n<h3>2. If You Want to Visit, Now is the Time<\/h3>\n<p>By now, I\u2019m sure that word has gotten out that the whole place isn\u2019t closed for business. While we were there, what should have been a very busy tourism season was a little on the light side. One of the consistent messages we heard from the wineries is that they want people to get out there adnd visit. That will definitely help the economy recover from the fire damage.<\/p>\n<h3>3. Tasting Room Appointments are a Way of Life<\/h3>\n<p>Here in North Carolina, the wine industry is much smaller in comparison to California. Having to make an appointment for two people is unheard of, so we were a little surprised. Appointments shouldn\u2019t be viewed as pretentious. They help give you the best experience possible and the staff can give you their fullest attention. Plus it will guarantee that you have a spot at the tasting bar.<\/p>\n<p><b>A note about appointments in North Carolina<\/b>: Groups of 6 or more should call for an appointment a few days in advance. Many places don\u2019t require it, but they will be thankful you called and you\u2019ll have a much better experience.<\/p>\n<h3>4. California Wine Can be Really Good<\/h3>\n<div id=\"attachment_2368\" style=\"width: 804px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2368\" class=\"wp-image-2368 size-full\" src=\"http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/12\/36012643-A929-4BED-B808-C831413579A1.jpeg\" alt=\"\" width=\"794\" height=\"1191\" srcset=\"http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/12\/36012643-A929-4BED-B808-C831413579A1.jpeg 794w, http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/12\/36012643-A929-4BED-B808-C831413579A1-100x150.jpeg 100w, http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/12\/36012643-A929-4BED-B808-C831413579A1-200x300.jpeg 200w, http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/12\/36012643-A929-4BED-B808-C831413579A1-683x1024.jpeg 683w\" sizes=\"auto, (max-width: 794px) 100vw, 794px\" \/><p id=\"caption-attachment-2368\" class=\"wp-caption-text\"><i>From the top: Thomas George Estates, Miner Family Winery, Plump Jack Vineyards, Hill Family Estate Wines, Stewart Cellars<\/i><\/p><\/div>\n<p>We never doubted that California made really good wine. I mean, if you pick up any wine magazine you\u2019ll see a whole section devoted to California. We really enjoyed our visits at Thomas George, Miner Family, Plump Jack Vineyards, Hill Family Winery and Stewart Cellars. Each wine was well-crafted wine, full of character, and none were mass produced. It gave us a new view on California wines.<\/p>\n<h3>5. Overly Oaked California Chardonnay is Hard to Find<\/h3>\n<p>At least it was in the places we went to. There were several Chardonnays that were nicely oaked, but nothing was like licking a barrel.<\/p>\n<h3>6. Lodi is Still a Really Cool Place<\/h3>\n<div id=\"attachment_2312\" style=\"width: 1290px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2312\" class=\"wp-image-2312 size-full\" src=\"http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/11\/BIRU-WP-20171108T134750GMT-0500.jpg\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/11\/BIRU-WP-20171108T134750GMT-0500.jpg 1280w, http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/11\/BIRU-WP-20171108T134750GMT-0500-150x113.jpg 150w, http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/11\/BIRU-WP-20171108T134750GMT-0500-300x225.jpg 300w, http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/11\/BIRU-WP-20171108T134750GMT-0500-1024x768.jpg 1024w, http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/11\/BIRU-WP-20171108T134750GMT-0500-1044x783.jpg 1044w, http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/11\/BIRU-WP-20171108T134750GMT-0500-632x474.jpg 632w, http:\/\/ncwineguys.com\/wp-content\/uploads\/2017\/11\/BIRU-WP-20171108T134750GMT-0500-536x402.jpg 536w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><p id=\"caption-attachment-2312\" class=\"wp-caption-text\"><i>Acquiesce Winery &amp; Vineyards<\/i><\/p><\/div>\n<p>We really enjoyed it last year so we decided to make a quick stop (it\u2019s only 2 hours away)! Again we found it a worthwhile experience and it\u2019ll be on future agendas.<\/p>\n<h3>7. Spain is Making some Interesting Wine<\/h3>\n<p>We attended two sessions covering the lesser known regions of Cari\u00f1ena and Rias Baixas. The reds of Cari\u00f1ena were mostly Garnacha (aka Grenache), but there were a few Syrah and Cari\u00f1ena (aka Carignan) as well. The Rias Baixas session focused solely on Albari\u00f1o and was simply amazing. Every wine we tasted was fantastic and bargain priced.<\/p>\n<h3>8. The Average Social Media User\u2019s Attention Span is 57 Seconds<\/h3>\n<p>This is mostly talking about video, but in general I can agree. It takes about 10 seconds to draw in a reader, and then you just over 45 seconds to sell your message. It gave us some good ideas and we might be trying out a few new things.<\/p>\n<h3>9. Write Less to Say More<\/h3>\n<p>It sounds counterintuitive, but incredibly it works. Having too many words on the page can cloud the message and bore readers. For example, when I first wrote the draft for this post, it was 836 words. Now it\u2019s 651. Could you imagine reading 185 more words?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>So it\u2019s been just over a month since we were out in California for the 2017 Wine Bloggers Conference. Once again we had a great time and learned much about being better bloggers and how we can better understand our place in the wine industry. Here\u2019s a list of 9 things I learned while atContinue reading &rarr;<\/p>\n","protected":false},"author":1,"featured_media":2372,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[379],"tags":[],"class_list":["post-2369","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-the-cellar","has-thumb"],"_links":{"self":[{"href":"http:\/\/ncwineguys.com\/index.php\/wp-json\/wp\/v2\/posts\/2369","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/ncwineguys.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/ncwineguys.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/ncwineguys.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/ncwineguys.com\/index.php\/wp-json\/wp\/v2\/comments?post=2369"}],"version-history":[{"count":4,"href":"http:\/\/ncwineguys.com\/index.php\/wp-json\/wp\/v2\/posts\/2369\/revisions"}],"predecessor-version":[{"id":2375,"href":"http:\/\/ncwineguys.com\/index.php\/wp-json\/wp\/v2\/posts\/2369\/revisions\/2375"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/ncwineguys.com\/index.php\/wp-json\/wp\/v2\/media\/2372"}],"wp:attachment":[{"href":"http:\/\/ncwineguys.com\/index.php\/wp-json\/wp\/v2\/media?parent=2369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/ncwineguys.com\/index.php\/wp-json\/wp\/v2\/categories?post=2369"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/ncwineguys.com\/index.php\/wp-json\/wp\/v2\/tags?post=2369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}